Rajat Mishra

Communication

What Connects the Challenger Address and COVID-19 Communication?

On January 28, 1986, the American shuttle orbiter Challenger broke up 73 seconds after liftoff, bringing a devastating end to the spacecraft’s 10th mission. The disaster claimed the lives of all seven astronauts aboard. It was a tragedy that shook the country. Even before the smoke cleared, President Reagan had the unenviable job of explaining …

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Driving Change

What the Black Eyed Peas Teach Us About Driving Change

“I got a feeling … tonight’s gonna be a good night” – Black Eyed Peas  The Black Eyed Peas opened for Oprah Winfrey’s 24th season kickoff party in the fall of 2009. The performance was great. But what was spectacular was that in the course of a few minutes after the Black Eyes Peas started …

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